PRIVACY POLICY

Last Updated: April 30, 2025

1. INTRODUCTION

DNA Wellness Center ("DNA Wellness Center ," "we," "our," or "us") is committed to protecting the privacy and security of your personal information. This Privacy Policy describes how we collect, use, disclose, and protect the personal information you provide to us through our website at

https://www.dnawellnesscenter.com

, our physical location, and related services (collectively, the "Services").

Please read this Privacy Policy carefully to understand our practices regarding your personal information. By accessing or using our Services, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy. If you do not agree with our policies and practices, please do not use our Services.

2. INFORMATION WE COLLECT

We may collect the following types of personal information:

2.1 Information You Provide to Us

Contact and Identity Information: Name, email address, postal address, phone number, and other similar contact information.Account Information: Login credentials and preferences when you create an account with us.Health Information: Information about your health conditions, restrictions, or preferences that you voluntarily provide to help us deliver appropriate services safely. This may include health questionnaires, waivers, or consultation notes.Payment Information: Credit card details, billing address, and other financial information necessary to process payments.Demographic Information: Age, gender, and other demographic details you choose to provide.Communications: Information you provide when you contact us, including customer service requests and feedback.Booking Information: Details about services you book, your appointments, and preferences.

2.2 Information We Collect Automatically

Usage Data: Information about how you use our website, such as the pages you visit, the time and duration of your visit, and other interaction data.Device Information: Information about your device, including IP address, browser type, operating system, and device identifiers.Location Information: General location information derived from your IP address.Cookies and Similar Technologies: Information collected through cookies and similar technologies. For more information, please see our Cookie Policy.

3. HOW WE USE YOUR INFORMATION

We use your personal information for the following purposes:

3.1 To Provide Our Services

Process your bookings and paymentsCreate and manage your accountProvide the wellness services you requestRespond to your inquiries and provide customer supportManage our relationship with you

3.2 For Marketing and Communication

Send you marketing communications about our services, promotions, and events (with your consent where required by law)Deliver newsletters and other communications you have requestedInform you about changes to our services, terms, or policies

3.3 For Business and Operational Purposes

Improve and personalize our ServicesAnalyze usage patterns and trendsMaintain the security and integrity of our ServicesPrevent fraud and protect our rights and propertyComply with legal obligations and enforce our policies

3.4 With Your Consent

We may use your information for other purposes with your consent or as otherwise permitted by applicable law.

4. HOW WE SHARE YOUR INFORMATION

We may share your personal information with the following categories of recipients:

4.1 Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as:

Payment processorsBooking and scheduling systemsCustomer relationship management systemsEmail and communication platformsAnalytics providersIT and cloud service providers

We ensure these providers are contractually obligated to use your information only for the purposes of providing services to us and in compliance with applicable privacy laws.

4.2 Business Partners

With your consent, we may share your information with business partners who offer goods or services that may be of interest to you.

4.3 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

4.4 Business Transfers

If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

4.5 With Your Consent

We may share your information in other ways with your consent or at your direction.

5. DATA RETENTION

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. The criteria used to determine our retention periods include:

The length of time we have an ongoing relationship with youWhether there is a legal obligation to which we are subjectWhether retention is advisable in light of our legal position (such as for statutes of limitations, litigation, or regulatory investigations)

6. DATA SECURITY

We implement appropriate technical and organizational measures to protect the security of your personal information. However, please understand that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

In the event of a data breach that compromises your personal information, we will notify you and relevant authorities as required by applicable law.

7. YOUR PRIVACY RIGHTS

Depending on your location, you may have certain rights regarding your personal information. These may include:

7.1 For All Users

Access: You have the right to request access to the personal information we hold about you.Correction: You have the right to request correction of your personal information if it is inaccurate or incomplete.Opt-out of Marketing: You can opt-out of receiving marketing communications from us at any time by following the unsubscribe instructions included in our communications or by contacting us directly.

7.2 For California Residents (CCPA/CPRA)

California residents have the following additional rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

Right to Know: You have the right to request disclosure of the categories and specific pieces of personal information we have collected about you, the categories of sources from which we collected the information, our purposes for collecting the information, and the categories of third parties with whom we have shared the information.Right to Delete: You have the right to request deletion of personal information we have collected from you, subject to certain exceptions.Right to Correct: You have the right to request correction of inaccurate personal information.Right to Limit Use and Disclosure of Sensitive Personal Information: You have the right to limit the use and disclosure of sensitive personal information collected about you.Right to Opt-Out of Sale or Sharing: You have the right to opt-out of the sale or sharing of your personal information to third parties. Note that we do not sell your personal information as defined by the CCPA/CPRA.Right to Non-Discrimination: You have the right not to be discriminated against for exercising your CCPA/CPRA rights.

To exercise your CCPA/CPRA rights, please contact us using the information provided in the "Contact Information" section below. You may designate an authorized agent to make a request on your behalf by providing written permission and verifying your identity.

7.3 For European Union (EU) Residents (GDPR)

If you are in the European Union, you have the following additional rights under the General Data Protection Regulation (GDPR):

Right to Erasure: You have the right to request erasure of your personal information in certain circumstances.Right to Restrict Processing: You have the right to request restriction of processing of your personal information.Right to Data Portability: You have the right to receive a copy of your personal information in a structured, commonly used, and machine-readable format.Right to Object: You have the right to object to processing of your personal information in certain circumstances.Right to Withdraw Consent: Where we rely on your consent to process your personal information, you have the right to withdraw your consent at any time.

To exercise your GDPR rights, please contact us using the information provided in the "Contact Information" section below.

8. CHILDREN'S PRIVACY

Our Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will take steps to delete such information.

In compliance with the Children's Online Privacy Protection Act (COPPA), we will obtain verifiable parental consent before collecting or using any personal information from children under 13. If we learn that we have collected personal information from a child under 13 without verification of parental consent, we will promptly take steps to delete that information.

9. COOKIES AND SIMILAR TECHNOLOGIES

9.1 What Are Cookies

Cookies are small text files that are placed on your device when you visit a website. We use cookies and similar technologies (such as web beacons and pixels) to enhance your experience, gather information about users and visits to our website, and facilitate certain functions.

9.2 Types of Cookies We Use

Essential Cookies: Necessary for the basic functioning of our website. These cookies enable core functionality such as security, network management, and account access.Functional Cookies: Help us remember your preferences and settings to enhance your experience.Analytics Cookies: Collect information about how you use our website, helping us improve its functionality and user experience.Marketing Cookies: Used to track visitors across websites to enable targeted advertising.

9.3 Managing Cookies

Most web browsers allow you to control cookies through their settings preferences. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit

www.allaboutcookies.org

For more detailed information about the cookies we use, please see our

Cookie Policy

10. THIRD-PARTY SERVICES

Our Services may contain links to third-party websites or services that are not owned or controlled by DNA Wellness Center . This Privacy Policy applies only to our Services. We have no control over, and assume no responsibility for, the privacy policies or practices of any third-party websites or services. We encourage you to review the privacy policies of any third-party websites or services that you visit.

11. INTERNATIONAL DATA TRANSFERS

Your personal information may be transferred to, and processed in, countries other than the country in which you reside. These countries may have data protection laws that are different from the laws of your country.

If you are located in the European Economic Area (EEA), we will ensure that any transfer of your personal information is carried out in compliance with applicable data protection laws, including by implementing appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.

12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated Privacy Policy will be posted on our website with a revised "Last Updated" date. We encourage you to review this Privacy Policy periodically.

If we make material changes to this Privacy Policy, we will notify you by email (if we have your email address) or by means of a prominent notice on our website before the changes become effective.

13. CONTACT INFORMATION

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Email: [email protected] Phone: (469) 722-2478

Address: 1101 E. US Highway 175. Suite400, Crandall Texas 75114

For California residents wishing to exercise their CCPA/CPRA rights, please contact us through the channels above or visit our

California Privacy Rights page.

14. CALIFORNIA PRIVACY NOTICE

This section provides additional information for California residents under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA).

14.1 Categories of Personal Information Collected

In the past 12 months, we have collected the following categories of personal information:

- Identifiers: Names, email addresses, postal addresses, phone numbers, IP addresses

- Customer Records Information: Name, address, telephone number, payment information

- Protected Classifications: Age, gender (if voluntarily provided)Commercial Information: Services purchased, booking history

- Internet Activity: Browsing history, interaction with our website

- Geolocation Data: General location derived from IP address

- Audio/Visual Information: Images or recordings from security cameras at our facility (if applicable)

- Health Information: Health conditions, preferences, and restrictions you voluntarily provide

- Inferences: Preferences, characteristics, and behavior

14.2 Sources of Personal Information

We collect personal information directly from you, automatically when you use our Services, and from third-party sources such as booking platforms and business partners.

14.3 Purposes for Collecting Personal Information

We collect and use personal information for the business and commercial purposes described in Section 3 of this Privacy Policy.

14.4 Disclosure of Personal Information

In the past 12 months, we have disclosed the following categories of personal information for business purposes to the following categories of recipients:

Service Providers: All categories of personal information for the purpose of providing services on our behalf

Business Partners: Contact information, commercial information (with your consent)Legal Authorities: Any category of personal information as required by law

14.5 Sale or Sharing of Personal Information

We do not sell your personal information. We may share certain information with third-party partners as described in this Privacy Policy, but we do not sell or share your personal information as defined under the CCPA/CPRA.

14.6 Retention of Personal Information

We retain personal information as described in Section 5 of this Privacy Policy.

15. ADDITIONAL DISCLOSURES FOR Texas RESIDENTS

Texas residents have the right to opt out of the sale of certain personal information to third parties. We do not sell your personal information as defined in Texas law. However, if you have any questions, please contact us using the information provided in the "Contact Information" section above.

By using our Services, you acknowledge that you have read and understood this Privacy Policy.